Lack of Representation and Inclusivity in the Bridal Industry | Feat. Melissa Williams
In this episode, Natalie Nadeen is joined by designer Melissa Williams to discuss the fashion industry, the lack of representation of Black women, and the challenges designers face in the bridal industry. Melissa shares her background and the inspiration behind her bridal design house, Luxe Collection Bridal. They discuss the saturated market in the fashion industry and the importance of finding a niche market. Melissa emphasizes the need for inclusivity in the industry, particularly regarding size range and skin tone shades. She also provides valuable insights and tips for aspiring fashion designers.
Takeaways:
• The fashion industry is highly competitive and saturated, so it's important to find a niche market and make yourself stand out.
• Knowing your market and what your customers are looking for is crucial for success in the fashion industry.
• Failure is not a bad thing; it is a stepping stone to success and an opportunity to learn and grow.
• Inclusivity is lacking in the bridal industry, and designers should strive to offer a wide range of sizes and skin tone shades.
• Authenticity is key in the fashion industry; staying true to your aesthetic will attract the right customers.
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